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Binance Australia appoints a former DigitalX executive as its new CEO.

Binance Australia has announced the hiring of Leigh Travers as its new CEO. Travers was formerly the CEO of local blockchain technology and payments business DigitalX.

Travers and DigitalX

Travers has been with DigitalX for seven years. Moreover, they formerly served on the board of Blockchain Australia, a major local blockchain industry association. Additionally, after executing a reverse takeover of the Australian Stock Exchange-listed business Macro Energy Ltd in June 2014, DigitalX became the world’s first publicly-listed blockchain corporation.

Travers highlights that he would concentrate on strengthening Binance Australia’s connections with regulators. Therefore, boosting the company’s brand, according to a Binance statement made on August 28.

InvestbyBit

Binance Australia becomes operational in July of 2020. InvestbyBit, a local digital asset exchange authorised by the Australian Transaction Reports and Analysis Centre (AUSTRAC) that started in September 2017, runs Binance’s Australian affiliate.

Binance Pay

InvestbyBit was renamed Binance Pay on February 22, 2019. Moreover, it changed its name to Binance Lite four days later and rebranded to Binance Australia on August 6, 2020.

Jeff Yew, the previous CEO of Binance Australia, departed the firm in April. Yew launched Monochrome, a unit trust aimed at superannuation funds and high-net-worth people, the following month.

In an interview with the Sydney Morning Herald in May, Yew claimed that Australia’s politicians had failed to give the digital asset industry adequate legislative certainty.

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