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Soccer Meets Cryptocurrency: FC Lugano’s Groundbreaking Partnership with Plan ₿

The famed FC Lugano has joined forces with Plan in a breakthrough move that melds the realms of sports and cryptocurrency, ushering in an age of innovative synergy on and off the soccer field. This strategic alliance is expected to transform the future of international soccer sponsorship and fan involvement, fuelled by Bitcoin, Tether, and other digital currencies.

The Plan emblem is widely displayed on the front of FC Lugano’s jerseys during high-stakes international competitions, which is the collaboration’s most daring move. These jerseys, a visual tribute to the combination of history and technology, are poised to become iconic icons of the changing soccer world.

The allure of the cooperation, however, is not confined to aesthetics. Fans are in for a treat, as they can now use Bitcoin, Tether, and LVGA to purchase match tickets, merchandise, and even exquisite stadium food and drinks. This seamless combination of sports passion and cryptocurrency innovation promises an unparalleled experience for fans.

This ground-breaking collaboration, a testament to cryptocurrencies’ ever-increasing prominence, highlights blockchain technology’s momentum. This two-season commitment is in line with “Lugano’s Plan,” a forward-thinking effort led by the City of Lugano and Tether. The goal is to accelerate the use of Bitcoin technology, thereby transforming the city’s financial infrastructure. This collaboration is the official stamp of approval for “Lugano’s Plan,” a term that is now firmly entrenched inside FC Lugano’s sponsorship structure.

The designation of “Lugano’s Plan” as the Leading Partner for UEFA club competitions is a critical component of this strategic collaboration. This honor is reflected in the premium real estate of the First Team’s uniforms. This historic voyage began on August 24, 2023, with the UEFA Europa League playoffs between FC Lugano and Royale Union Saint-Gilloise in Brussels.

The symbiotic relationship, however, does not end with the jerseys. The collaboration spans numerous dimensions, including the Swiss Cup and various levels of Lugano’s teams. Notably, “Lugano’s Plan” will appear on the back of the official Bianconeri Cup shirts, signifying yet another key milestone.

Martin Blaser, a major figure within FC Lugano, praised the partnership’s potential and expressed his excitement for the voyage ahead. Tether’s CTO, Paolo Ardoino, echoed this attitude, emphasizing the intersection of football love with cryptocurrency innovation. This collaboration demonstrates the significant impact that cryptocurrencies can have, not just locally, but globally.

Luganodes, a stalwart in staking-as-a-service, becomes a key player in Lugano’s Plan B effort, adding another element to the story. PoolBay data demonstrates the company’s strong position in Tron staking rewards. Luganodes’ multi-chain focus, which includes Ethereum, Polygon, Solana, and others, demonstrates the company’s commitment to multiple blockchain ecosystems.

Davide Rovelli, the genius of “Lugano’s Plan” and AltKey SA, a figure straddling Bitfinex and Tether, play an important role in this innovative collaboration. The idea of this energetic leader is behind the collaboration between Lugano and Tether that cleared the door for Bitcoin adoption at McDonald’s in Lugano.

The collaboration between Luganodes and Plan B is a testament to Tether’s significance in blockchain validation and its expanding influence in Bitcoin mining, backed by the Tether Energy program. This collaboration represents the potential of a future in which soccer and cryptocurrencies merge to forge an unprecedented route forward.


Crypto products and NFTs are unregulated and can be highly risky. There may be no regulatory recourse for any loss from such transactions. Crypto is not a legal tender and is subject to market risks. Readers are advised to seek expert advice and read offer document(s) along with related important literature on the subject carefully before making any kind of investment whatsoever. Crypto market predictions are speculative and any investment made shall be at the sole cost and risk of the readers.