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Cadbury Gems Enters the NFT World

Remember the time when we used to fight to get our favorite color of gems. It has always been a kid’s favorite, but adults will love its current entry into the NFT world.

Yes, Cadbury gems have made their entry into the world of Non-fungible tokens. This campaign is called the Junior NFT campaign.

GuardianLink, a blockchain platform, will help create NFTs by turning artwork by children across the country into Non Fungible Tokens.

CEO and Co-founder of GuardianLink, Ramkumar Subramanian, said, “GuardianLink aims at elevating the potential of NFTs by associating with brands and artists across the globe.”

Additionally, he said, “We will be holding NFT auctions to raise funds for the education of underprivileged kids around the country. We hope our campaign works as a springboard and inspires thousands of parents focused on nurturing and contributing toward the passion of their children. We are eager to see the response and look forward to receiving support for the brand’s first NFT with a cause.”

Cadbury has partnered with Save the Children. The proceeds from the sale of NFT would be donated to underprivileged children.

Also, parents will be invited to upload their children’s artwork on the microsite, which will be turned into an art gallery that the parents can access.

Additionally, buyers will be able to purchase the NFTs through fiat money. After the purchase, the tokens will be stored in their respective wallets.

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