Six months after Nvidia effectively acquired its intellectual property and key talent through a $20 billion licensing agreement, AI chipmaker Groq is back with fresh capital and a new strategy. The company announced Monday that it has raised $650 million in new funding, confirming earlier reports, as it pivots its business toward a cloud-based inference service.
How Groq arrived at this point
The December deal with Nvidia was unusual: the GPU giant paid Groq’s investors a hefty licensing fee for its chip technology and simultaneously hired away founder and CEO Jonathan Ross, president Sunny Madra, and several other employees. Ross, a former Google engineer who helped create the Tensor Processing Unit, co-founded Groq a decade ago with fellow Google engineer Doug Wightman. Wightman stayed on after the deal and became CEO.
Groq had developed a specialized chip called a language processing unit (LPU), designed for AI inference — the process of running trained models to generate responses. The company sold LPUs through a cloud service and on-premises hardware clusters. Under the Nvidia deal, the GPU giant now owns the LPU intellectual property and has already announced its own hardware system, the Nvidia Groq 3 LPX, at its GTC event in March.
Pivoting to the neocloud business
With its core chip IP now shared with Nvidia, Groq has shifted focus to what it calls its neocloud business — a cloud platform that runs AI inference workloads. That business was originally built by Madra after Groq acquired his AI data analytics company, Definitive Intelligence, in 2024.
According to the company, the neocloud has grown to 13 data centers across North America, Europe, the Middle East, and Asia-Pacific. It serves over five million developers and thousands of AI companies, processing trillions of tokens each week. The new funding will likely support further expansion of this infrastructure.
Rebuilding the executive team
Groq has also been actively hiring replacement executives. Alan Rice, a former U.S. Navy officer who previously worked at xAI and Meta, joins as chief operating officer. The company also brought in Sinclair Schuller as chief technology officer and Rakesh Malhotra as chief product officer. Schuller and Malhotra previously co-founded Nuvalence, a software engineering firm acquired by EY in 2024, and before that worked together at enterprise cloud software company Apprenda, which Schuller founded. Malhotra spent about a decade working on Microsoft’s cloud products.
Can Groq succeed after effectively selling its core IP?
The big question is whether Groq’s inference cloud can remain competitive now that its key hardware technology is shared with Nvidia. The inference market is experiencing enormous demand — and attracting significant venture capital investment — but it is also becoming increasingly crowded and innovative.
There is precedent for companies rebounding after such deals. Scale AI’s CEO Jason Droege told Forbes that the company’s business recovered after Meta executed a $14.3 billion not-acqui-hire deal about a year ago, and that Scale AI is on track to do $1 billion in revenue. Groq’s path may be similar, though the competitive landscape in AI inference is evolving rapidly.
Conclusion
Groq’s $650 million raise signals investor confidence in its neocloud pivot, even after losing its founder and core IP to Nvidia. The company now faces the challenge of differentiating its inference cloud in a market where its own former technology is now a competitor’s product. With a rebuilt executive team and growing infrastructure, Groq has a shot — but the AI chip world is moving fast, and nothing is guaranteed.
FAQs
Q1: What exactly happened between Groq and Nvidia?
In December, Nvidia signed a non-exclusive licensing agreement for Groq’s LPU chip technology, paying investors a reported $20 billion. Nvidia also hired Groq’s founder and CEO Jonathan Ross, president Sunny Madra, and other employees. Groq’s co-founder Doug Wightman remained as CEO.
Q2: What is Groq’s new business focus?
Groq is pivoting to its neocloud business, which provides AI inference as a cloud service. It operates 13 data centers globally and serves over five million developers, processing trillions of tokens each week.
Q3: How much did Groq raise and what is its valuation?
Groq raised $650 million in its latest round but did not disclose its new valuation. It was last valued at $6.9 billion following a $750 million round in September.
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