FTX and MLB Collaboration
FTX Trading Limited, alongside its parent company West Realm Shires Services Inc., signed a long-term partnership deal with Major League Baseball (MLB). It will be the only official cryptocurrency exchange brand representing the professional baseball league. This move will increase the brand awareness of FTX even further as MLB is an extremely famous and sought out sports event.
First-time Ever
FTX is the first-ever cryptocurrency exchange that has signed a deal with MLB over all these years. It is a very significant moment for both. Baseball as a sport and cryptocurrency as a concept. Together they will strive to make an extremely positive global impact.
The Terms
For the first time, the logo of FTX will feature on the umpire uniforms during the MLB All-Star Game in July. This also allows worldwide marketing rights provided to the FTX associated with MLB marks, logos, and special events. Also, MLB will be providing a platform for FTX to advertise. Fans will be shown FTX brand promotion across all the televised MLB games. This will highly impact, especially in social media. FTX has also signed a deal with the MLB Player, making them liable as “players for content creation.”
In Conclusion
This is partnership is a major step in the right direction. A perfect blend of entertainment and learning. This marks another emphatic step towards the future of cryptocurrency.
