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NFT Management Application Floor Acquires Data Platform WGMI.io

The change will broaden the Floor user experience by displaying statistics to better educate traders.

Floor, a non-fungible token (NFT) management application, announced the acquisition of WGMI.io, an NFT data platform, on Monday.

Floor, a platform that allows traders to see and manage their NFT portfolio, will soon provide customers with a more robust experience by using WGMI.io’s dataset. Users will be able to see not just their assets, but also the price floors and trading volumes linked with them.

According to Chris Maddern, co-founder and CEO of Floor, NFTs represent the intersection of “culture and money,” and it is critical to establish a platform that supports those facets with data.

“People just don’t want to spend hours walking through all these [marketplaces] trying to figure out what’s going on,” Maddern explained. “What we discovered is that consumers can now spend more time actually making [trade] decisions and delving into the communities that are behind those collections.”

The Floor iOS and Android apps are currently in closed beta testing for a select group of token holders. It is led by co-founder and CEO Christine Brown, who was previously the crypto chief operating officer at investing platform Robinhood, and co-founder and CTO Siddhartha Dabral, who created the software business Button Inc.

Floor raised $8 million in a Series A financing headed by 6th Man Ventures, the investment group led by Mike Dudas, publisher of the crypto newspaper The Block, in June of last year.

The floor now accepts data from collections minted on Ethereum and Polygon, with plans to add more chains in the future.