WhiteBIT, one of the largest European crypto exchanges of Ukrainian origin, and Visa, the world leader in digital payments, signed a memorandum of Understanding to cooperate across CEMEA region that includes Central and Eastern Europe, Middle East and Africa markets. The cooperation aims to support WhiteBIT in building sustainable relations with banks and fintech companies that are Visa partners and interested in crypto related products implementation.
Cryptocurrencies are reaching an extraordinary level of adoption around the world. In particular, Europe may soon become a leader in the mass adoption of blockchain technology and digital assets thanks to the introduction of innovative legislation there, which will provide banks with more straightforward rules for safely interacting with the crypto industry.
That is why WhiteBIT, as one of the largest crypto exchanges in Europe, intends to effectively respond to the growing demand of Europeans for cryptocurrencies, working on its solutions for the convenient use of digital assets. Cooperation with Visa will help WhiteBIT to get priceless experience since Visa has partnered with 50 of the leading crypto platforms on card programs to make it easy to convert and spend digital currency at 70M+ merchants worldwide.
Volodymyr Nosov, the founder and general director of WhiteBIT, stated: “The global goal and mission of our company is to achieve the mass adoption of blockchain technology. Because we are certain that humanity’s future is digital technologies, it is significant for us to have Visa as our strategic partner to achieve this goal. Cooperation with a global leader will help us integrate cryptocurrencies into the mainstream financial sector and attract even more banking partners worldwide. Thanks to this synergy of traditional financial players and the innovative crypto exchange, owners of crypto assets will have even more opportunities.”
“Visa is continuously investigates new ways to make daily payments, and cryptocurrency is having a tangible impact on how people manage their money. We see great potential in cryptocurrency-related products. Such solutions allow clients of providers of services related to the turnover of virtual assets to easily interact with their funds, gaining access to our payment infrastructure. Users can spend money securely with Visa cards worldwide wherever Visa is accepted. By signing the Memorandum with WhiteBIT, we are going to help the company jointly with banks and fintech companies to launch card programs where the relevant legislation is in place,” — commented Yevgen Lisnyak, Senior Director, Head of Strategic Partnerships, Fintech and Ventures, Visa CISSEE.
WhiteBIT is one of the largest European centralized crypto exchanges, originally from Ukraine. WhiteBIT was founded in 2018. The roots of the team are Ukrainians. Currently, the company has 1000 specialists. More than 350 trading pairs, 270 digital assets, and 10 state currencies are represented on the exchange. The highest average daily trading volume is more than $2.5 billion.
Visa is a world leader in the field of digital payments. The company is committed to connecting the world with the most innovative, reliable, and secure payment network, enabling individuals, businesses, and economies to thrive. VisaNet’s advanced global processing network enables safe and reliable payments worldwide and can process over 65,000 transaction messages per second. The company’s relentless focus on innovation catalyzes the rapid growth of connected commerce on any device. It is a driving force behind the dream of a cashless future for everyone, everywhere.
