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Adidas remains committed to the metaverse, launching NFTs as other brands exit As interest in NFTs and the metaverse has cooled, many companies that ventured into these digital spaces are stepping back, with key figures either exiting or shifting their focus. A recent high-profile withdrawal includes the termination of Starbucks Odyssey's Web3 project. Adidas is bucking this trend by staying active in the metaverse through its recent partnership with the move-to-earn application STEPN. They have launched 1,000 NFTs representing Adidas sneakers on the Solana blockchain. These digital assets, necessary for participating in STEPN’s reward-earning activities, debuted at 10,000 GMT each, or approximately $2,400 at current exchange rates. Evgeniy Medvedev leads Adidas' efforts in Web3, bringing experience from his previous role at NFT company Rarible. Meanwhile, the brand was also featured in "Crypto The Game," a Web3 survival game show in which Adidas tracksuits were up for grabs in a special challenge. Justin Sun, founder of TRON, has been in the news for a new music release—a collaboration with famed composer Hans Zimmer. This comes amid legal scrutiny from the SEC, which is pursuing Sun for alleged securities violations. The collaboration, described as a landmark union of blockchain and musical creativity, was inspired by a detailed conversation between Zimmer and Sun early last year. In other industry news, Bitcoin’s digital art sales surged to around $24 million just before halved, significantly outpacing Ethereum. Meanwhile, PayPal is making changes. Effective May 20, it will exclude NFTs from its Purchase Protection Program. Additionally, the NFT marketplace Magic Eden is gearing up for a new partnership with the blockchain Base on April 25. Lastly, the controversial end to "Crypto The Game" saw one participant leave with 80 ether.
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Adidas Stays In The Metaverse, Launches NFTs As Other Brands Pull Out

Adidas remains committed to the metaverse, launching NFTs as other brands exit. As interest in NFTs and the metaverse has.

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Hackatao Arrives On The Sandbox Metaverse With The NFT Game “HACK the TAO”
Latest News News

Hackatao Arrives On The Sandbox Metaverse With The NFT Game “HACK the TAO”

Hackatao, the visionary duo of Web3 artists, tell the reimagined story of the NFT game “HACK the TAO”, already available.

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Press Release

Donk.Meme Launches Presale As The Solana Meme Project Readies For Raydium Listing

Dublin, Ireland, April 11th, 2024, Chainwire Donk.meme, a Solana-based meme coin has announced the launch of its presale $DONKM token.

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Press Release

R Games Worlds First AI and Gaming token is set to Launch on Top Exchanges

Deira, Dubai, April 7th, 2024, Chainwire R Games is marking a significant milestone in the gaming world with the launch.

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Press Release

Bitget Lists Revolutionary Gaming Token GMRX in the AI and Gamefi Zone

Victoria, Seychelles, April 2nd, 2024, Chainwire Bitget, the world’s leading cryptocurrency exchange and Web3 company, is thrilled to announce the.

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Press Release

MetaWin Launches New Base and Arbitrum Layer 2-Powered Swap System, Boasting 2-Second Payment Speeds and Half a Cent Gas Fees

London, United Kingdom, March 28th, 2024, Chainwire   MetaWin, the trailblazing platform for on-chain prize competitions, is delighted to announce.

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Press Release

Rockstar Co-Founder and All-star Line Up Join Advisory Board to Take Metacade into Post Beta Orbit

London, United Kingdom, March 28th, 2024, Chainwire Metacade, the revolutionary Web3 gaming platform, prepares to streak out of beta with.

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Press Release

Bitget lists SpaceCatch (CATCH), the AR and AI gaming experience project

Victoria, Seychelles, March 27th, 2024, Chainwire Bitget, a leading cryptocurrency exchange and Web3 platform, is thrilled to announce the listing.

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Press Release

tymt™ – A Game Launcher Transforming Gaming Experiences

Sollefteå, Sweden, December 20th, 2023, Chainwire The Gaming Landscape: An Ongoing Struggle Gaming, an essential part of global culture, connects.

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Press Release

Sociapol: Revolutionizing Gaming and Socializing with Blockchain-driven VR Platform

Eskisehir, Turkiye, March 22nd, 2024, Chainwire Sociapol is the innovative Blockchain VR platform reshaping gaming, socialising, and content creation. Leading.

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